Job Details:
Welcome to "Demystifying Paid Search Ads: A Beginner's Guide." If you've ever wondered how businesses appear at the top of search engine results, you're about to discover the secret behind their success. Paid search advertising, also known as Pay-Per-Click (PPC), is a powerful digital marketing tool that allows businesses to bid on keywords and display targeted ads to potential customers. In this comprehensive guide, we'll break down the fundamentals of paid search ads, empowering you to harness this effective strategy and propel your business to new heights in the digital landscape.
Responsibilities:
You will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo, and Bing to maximize ROI.
- – Work with and support other Search Engineers, Internet Marketers, Designers, Programmers, Art and Creative Directors on high-end websites.
- – Develop your skills and augment your training with directed research in your very specific tasks.
- – Use the online productivity platform Asana to organize and keep track of your completed tasks.
- – Get constant feedback and suggestions on how to improve your skills.
- – Break through barriers and confusion by working with the team before you are frustrated with tasks.
- – Be certain you are studying and practicing the most important daily skills you need to be an elite level internet marketer and search engine optimizer
- – Coordinates with individual brand managers to maintain website content in a timely manner.
- – Configures websites to deliver functionality and promotions as directed.
- – Generates and analyzes SEO reports, monitors opportunities for improvement, and implements SEO changes to the websites
- – Audits website content for reliability, accuracy, and usability. Updates website metadata and content daily to ensure relevance and accuracy.
- Other Skills: Google Analytics, Internet Marketing, Link Building, Off-page Optimization, On-Page Optimization, Search Engine Optimization (SEO), SEO Audit, SEO Backlinking, SEO Keyword Research, Social Media Marketing